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How To Leverage Gift Cards For More Sales

If you’ve ever scrambled for that perfect gift come Christmas and felt increasingly nervous as December 25th rolled around, then you’re not alone. The fact that US consumers spent over 20 billion (with a “B”) on gift cards over the previous year shows that gift cards can help individuals as much as...

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How To Grow Your Practice Through Networking

In this generation almost everyone networks, even housewives. Although it isn’t complicated, if you are doing it for your business and not just for personal benefits, it does require a few extra steps to guarantee efficiency. There are many technical ways such as various blogging sites, Facebook and Twitter; just...

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How to Craft Your Elevator Pitch

Have you ever crossed paths with a stranger or potential client, been asked about your massage practice and given a less than ideal response? If so, this happens to the best of us and there are ways around it. Sometimes you know the ins-and-outs of your massage practice so well...

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Building Your Personal Brand – Part 2

This is part 2 of our Building Your Personal Brand series. Click here if you missed part 1. Another component of successful branding (and the joy you’ll experience in your life) is knowing where you want to be – and then purposefully designing a path to get there. If you don’t know where...

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How To Find The Right Clients To Work With

Wouldn’t it be great to be able to send that invitation to all your future clients and work only with the clients that deserve you, mesh with your lifestyle, work ethics and personality? That is the concept behind RVRP. Red Velvet Rope Policy is an extremely simple idea created by...

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How To Create Your Personal Brand – Part 1

This is part 1 of a new series we’re working on to help you get booked solid. This series will help you brand yourself and your practice – so you can show the world what an awesome massage therapist you are, and stand out from your competitors. Whether you are...

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7 Inexpensive Ways to Promote Your Practice

While it’s undeniable that word-of-mouth advertising from your established, loyal clients will fundamentally forever be the best, easiest, and low cost way to promote your practice, there are some additional, affordable, and effective ways (beyond being the very best massage therapist in town) to further boost your business. 24/7 Accessibility...

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How To Tell If You Are Winning

Ignoring your calling in life is like being stuck in quicksand. Not only do you fail to move forward but you also find yourself sinking. You miss out on so many opportunities as well as the rewards that come with them. It affects everything from your happiness to your health...

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How To Setup Google+ For Your Practice

Google+ is increasingly becoming a must-have feature for businesses of all walks of life looking to expand. As a social networking tool and way to expand your outreach to clients, Google+ has been the premiere social media platform for businesses for the last three years. In addition to getting active...

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Are You Doing This With Your Social Media?

Social media is a convenient way to expand your massage practice in a way that’s both inexpensive and value-offering to clients. Getting the word out about your practice’s credentials and services can really be streamlined through the networking and online marketing that social media makes possible. The Value of Social...

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