MassageBook Blog
Find out what's been going on with MassageBook
How to Give Your Brand a Voice
- Mark Volkmann
- January 14, 2017
- - Marketing
Just like your own unique voice identifies you as an individual, the voice you choose to send out into the universe defines your massage therapy practice. What is the tone of your practice’s voice? Is it sophisticated, high-end, and exclusive? Is it conversational and friendly? Is it serious and professional?...
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How to Win Against Competitors With Lower Rates
- Mark Volkmann
- January 07, 2017
- - Marketing
As a business owner, you have lots of concerns, responsibilities, and ideas vying for your time and attention every day. When you’re not at your office, you’re thinking about your office. While some of your challenges may take preference over others, one real aspect of running your own massage therapy practice that...
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The Secret to More Repeat Bookings
- Mark Volkmann
- November 26, 2016
- - Marketing
Every business gets excited when a new customer walks through the door. The excitement grows when that customer completes their first purchase, and the experience is no different when your clients complete their first massage therapy session. However, getting the customer through the door for the first time is only...
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How to Make Your Marketing Copy Better
- Mark Volkmann
- November 19, 2016
- - Marketing
Words are powerful tools. You can use them to attract potential customers. They can arouse consumer interest in your massage therapy service. They can convert potential customers into paying clients. Copywriting uses words to persuade people to buy a product or service or to influence their beliefs in some way....
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Top 10 Free Resources for Massage Therapists
- Mark Volkmann
- November 17, 2016
- - Massagebook
At times, even the best massage therapists and independent massage practice owners can find themselves looking for some assistance with the “problem du jour”. Fortunately, the internet provides several helpful and free resources for massage therapists and bodyworkers. MassageBook has compiled just a few of the many websites we feel...
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Instantly Fix Your Pinterest Marketing with These 8 Easy Tips
- Mark Volkmann
- November 12, 2016
- - Marketing
From regularly emailing clients and prospects, mailing promotional postcards each season, social media and launching informative videos, to developing client loyalty and referral programs, there are countless creative and effective ways to continue to promote your massage therapy practice. While each marketing effort should be purposeful to attract new clients while...
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What Motivates Someone To Book A Massage?
- Mark Volkmann
- October 29, 2016
- - Marketing
Quick… you know your clients better than anyone; think of three reasons why someone would book a massage. Perhaps it is because they are experiencing lower back pain that is made better by massage. Maybe that person is an athlete and suffers many injuries, or maybe he or she just...
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How to Promote Your Practice With Facebook Ads
- Mark Volkmann
- October 22, 2016
- - Marketing
Paid advertising can be a burden for small businesses, especially massage therapists. More than likely, your budget doesn’t allow for big spending on major ad campaigns. This is where Facebook can help; it’s a great way to test out the advertising waters without breaking the bank. Running a Facebook ad...
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MassageBook Adds Over a Dozen New Email Marketing Templates
- Mark Volkmann
- October 17, 2016
- - Press , Practice management
MassageBook, the leading massage practice management and scheduling software solution for professional massage therapists and bodyworkers, adds over a dozen new email marketing templates for massage therapists to use in their email marketing campaigns. “Massage Therapists are busy. Time is money, and often it doesn’t make sense for therapists to...
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What Have You Learned From Your Best Clients?
- Mark Volkmann
- October 15, 2016
- - Marketing
Every day there are new opportunities to increase your marketing reach. You can run numerous campaigns, such as blogging, click ads, real commercial campaigns and events. As a massage therapist, you can also give out entry-level discounts and business cards, as you are providing a tangible health resource that your customers...
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Categories Index ( 21 )
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- Massage therapy benefits (7)
- Marketing (160)
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- Healthy living (12)
- Press (2)
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- From our ceo (3)
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- Education (5)
- People focus (3)
- Types of therapy (1)
- Uncategorized (1)
- Massagebook (36)
- Massage therapy (4)
- Massage practice (1)
- Massagebook (1)
- Fun (1)
- Guest blog (1)
- Resources (2)
