Get clients who haven’t booked in awhile back on your table.

Mark your calendar: the first day of spring is March 19th.

Colder, darker months can lead to fatigue in some—so here’s your chance to remind them that there’s nothing quite like a rejuvenating massage to melt away the winter blues.

To make creating your marketing material easier, we put together three sample ideas you can use to get clients to do more business with you this spring.

We’ll be using MassageBook Campaigns, Promotions and Gift Certificates to make it simple to carry out each plan. Head to Marketing in your MassageBook Business to get started!

Pro tip: Now’s a great time to use targeted email marketing to send a Campaign to a specific segment of your client list. Use criteria filters under the Recipients step to select which clients get the email. Think non-regulars who could benefit from reminder emails #1 and #2 below.

Spring Marketing Plan #1: Get New Bookings with an Email Campaign

A variety of seasonal or multipurpose Campaign templates are available for selection.

Email subject line: Relaxation is calling. Stop hitting ignore.

Email header text: Spring Clean From the Inside Out.

Email body text: You spring clean your closet and inbox, but guess what…


Get some R&R this spring and avoid that run-down, tired-every-day feeling. Your next massage could be right around the corner.

Start spring feeling rejuvenated—book a time that works for you at the link below!

Email button text: Book Your Massage Now

Email image (optional): Prefer to create your own email template? Save the following image, and then upload it to a Blank Slate Campaign.


Spring Marketing Plan #2: Sell Promotions with an Email Campaign

First, create a new Service Promotion. Need help getting started with yours? Watch this video here.

Promotion title: Spring Back to Life This March

Promotion description: Winter blues got you down? We’ve got the perfect way to melt it all way. Book a stress-reducing massage between now and March 31st to receive 20% off!

Next, create a Campaign to share the Promotion. First time doing this? Watch this video here.

Email subject line: Save 20% when you book now

Email header text: Alexa, start Relax Mode.

Email body text: The arrival of spring is something that we wait for all winter.

But what blooms with it—allergens, pollen, dust—not so much.

That’s why we’re offering 20% off your next appointment when you book by March 31st!

Come enjoy a relaxing, head-clearing massage to help boost your circulation and immune system.

Email button text: Book Your Next Appointment Today

Email image (optional): You’ll need to use a Blank Slate template for this Campaign, so here’s an image you can save and upload.


Spring Marketing Plan #3: Promote Gift Certificates with an Email Campaign

A variety of gift certificate Campaign templates are available for selection.

Email subject line: Know somebody who’s hit a rough patch this winter?

Email header text: Start a Loved One’s Spring Off Fresh With a Restorative Massage.

Email body text: We offer a convenient way to purchase a gift certificate for anyone in your life who might need a pick-me-up to get over the winter blues hump.

Click below to purchase the perfect “just because” present.

Email button text: Buy a Gift Certificate Today

Email image (optional): Prefer to create your own email template? Save the following image, and then upload it to a Blank Slate Campaign.


Know a fellow massage or bodywork professional who could use some spring inspiration too?

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