MassageBook Blog

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5 Ways to Thank Your Customers and Keep Them Happy

  • Mark Volkmann
  • December 11, 2014
  • - Marketing

Gratitude is often underrated, especially in the business world. A great way to set yourself apart from the run-of-the-mill massage therapists is to say “thank you” to your clients in fun, creative ways. Make your gratitude known to those who keep you in business. Try one or more of the...

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How To Sell More Gift Cards Than You Ever Have Before

  • Mark Volkmann
  • December 08, 2014
  • - Marketing

While the holidays are a great time to sell gift cards from your massage therapy practice, if you market them thoughtfully, you can successfully sell the most gift cards you ever have before!  Here are some easy ways to increase your gift card sales: ** Email marketing** Whether your email list...

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Boost Your SEO With Local Citations and Attract More Clients

  • Mark Volkmann
  • December 03, 2014
  • - Marketing

Online marketing is king in today’s business world. Without it, your small business may never reach its full potential. This is true of all industries, including massage therapy. Although massage therapy is built on person-to-person interaction, online marketing is vital to growing your client base. One of the most important...

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The Secret to More Repeat Bookings

  • Mark Volkmann
  • November 26, 2014
  • - Marketing

Every business gets excited when a new customer walks through the door. The excitement grows when that customer completes their first purchase, and the experience is no different when your clients complete their first massage therapy session. However, getting the customer through the door for the first time is only...

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Does Your Marketing Influence Bookings?

  • Mark Volkmann
  • November 24, 2014
  • - Marketing

Marketing is a major factor in building your client base. Not only do you need to get people in the door, but you also need to get them coming back again and again. In order to do this you must appeal to the strongest factor of decision making. While logic...

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How to Make Your Marketing Copy Better

  • Mark Volkmann
  • November 19, 2014
  • - Marketing

Words are powerful tools. You can use them to attract potential customers. They can arouse consumer interest in your massage therapy service. They can convert potential customers into paying clients. Copywriting uses words to persuade people to buy a product or service, or to influence their beliefs in some way....

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Do This Now to Increase Bookings by Years End

  • Mark Volkmann
  • November 17, 2014
  • - Marketing

One of the fastest and most effective ways to increase your bookings and fill up your schedule is by selling and/or distributing gift certificates.  You can offer them at different dollar amounts, use them for a “Buy 1 Massage, Get 1 Free” promotion, and/or bestow them to your most loyal...

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Instantly Fix Your Pinterest Marketing with These 8 Easy Tips

  • Mark Volkmann
  • November 12, 2014
  • - Marketing

From regularly emailing clients and prospects, mailing promotional postcards each season, social media and launching informative videos, to developing client loyalty and referral programs, there’s countless creative and effective ways to continue to promote your massage therapy practice. While each marketing effort should be purposeful to attract new clients while still...

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[INFOGRAPHIC] Do You Offer Gift Certificates?

  • Mark Volkmann
  • November 05, 2014
  • - Marketing

Looking to boost sales this holiday season? Of course you are! Gift cards are a powerful way to increase sales and provide flexible gifting options for your clients. To really maximize your earning potential from gift cards, you really need to start promoting them now! More gift cards are sold...

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13 Ways To Improve Your Social Media For More Bookings

  • Mark Volkmann
  • November 03, 2014
  • - Marketing

Having a credible social media presence is vital for every business looking to standout in their field, and this absolutely stands true for massage therapists. Social media advertising is a proven and inexpensive way to increase business traffic. This article includes 13 ways for established and growing massage therapists to improve...

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