MassageBook Blog

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6 Reasons I changed my Massage Therapist

  • Mark Volkmann
  • October 14, 2015
  • - MassageBook - massage therapists

Hi, my name is Jennifer and I love massages. I love them so much that my husband knows the way to my heart is with a long, glorious foot massage. I would be completely happy if the only presents I ever received were gift certificates for professional massage. Being a...

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How to Convert First-Time Massage Customers into Loyal Clients

  • Mark Volkmann
  • October 09, 2015
  • - Marketing

Repeat business is what makes a bodywork practice successful, as is obtaining referrals from those happy clients. Getting new clients in the door is only half the battle. Here are a few tips on how to keep them coming back again and again:   Communicate long-term value In order for...

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Don’t Do This: 5 Reasons Massage Therapy Businesses Fail

  • Mark Volkmann
  • September 24, 2015
  • - MassageBook

At MassageBook, our #1 priority is your success. Sometimes getting closer to your goals requires an awareness of what you shouldn’t do as much as what you should. Some bodywork professionals open their practices without understanding the commitment to ongoing improvement required. To help guide you towards achieving you closer...

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3 Ways to Improve your Google Rankings for Bodywork Professionals

  • Mark Volkmann
  • September 17, 2015
  • - MassageBook

If you have been ignoring your Google rank, you’re missing out on a huge opportunity to attract new clients. Don’t let other practices near you win new clients with a higher Google rank.  Start by monitoring your local rank. One thing to keep in mind is that Google is continuously...

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6 Tips for Growing Your Massage Practice with Social Media

  • Mark Volkmann
  • August 31, 2015
  • - MassageBook - Practice Management

After hours of client service, updating paperwork and SOAP notes, and all of the administrative duties that come with managing a massage business, the last thing on your mind may be social media marketing. Social media platforms like Facebook, Pinterest and Twitter are here to stay and can be a...

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6 Steps To a Successful Massage Practice

  • Mark Volkmann
  • August 27, 2015
  • - Marketing - Practice Management

Many books and articles have been written on how to build a successful massage practice. Unfortunately, the simplicity of the big picture gets lost in the many details. Today I’m going to boil it down to the basics every massage business owner needs to do to grow their practice in the modern...

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Tips for Branding your Bodywork Practice

  • Mark Volkmann
  • August 03, 2015
  • - Marketing

There are many things to consider when branding your bodywork business. Do you want to brand yourself as professional? Do you want your brand to stand-alone with a logo, slogan, and mission statement? Where should you put your marketing dollars? To be sure you choose the correct path for your...

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How You Can Have More Referrals!

  • Mark Volkmann
  • July 16, 2015
  • - Marketing

You’ve heard this good advice perhaps one hundred times: As a small business owner, you must “get out there” to network and forge strategic business partnerships. So now it’s 101 times. But before you release a long, anguished sigh, it may help to know that many massage therapists share your...

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5 Things Successful Massage Businesses Do Well

  • Mark Volkmann
  • July 12, 2015
  • - Marketing - MassageBook - MassageBook features

Is your massage practice not experiencing the growth you had planned for? Sometimes, the “If you build it, they will come,” method needs a little helping hand. Here are 5 things that successful massage businesses are doing well, and you should be doing too: 1. Create a Unique Experience for...

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ABMP’s “Every Body Deserves a Massage Week”: What It Is and How to Participate

  • Mark Volkmann
  • July 08, 2015
  • - Marketing - massage therapists - Uncategorized

A Brief History Every Body Deserves a Massage Week was started in 1995 by ABMP in order to unite the community of bodywork professionals to lend a “hand” (so to speak) to help those less fortunate. Now in it’s 20th year, ABMP is still encouraging bodywork professionals from all over...

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