MassageBook Blog

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How to Make Your Marketing Copy Better

  • Mark Volkmann
  • November 19, 2016
  • - Marketing

Words are powerful tools. You can use them to attract potential customers. They can arouse consumer interest in your massage therapy service. They can convert potential customers into paying clients. Copywriting uses words to persuade people to buy a product or service or to influence their beliefs in some way....

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Top 10 Free Resources for Massage Therapists

  • Mark Volkmann
  • November 17, 2016
  • - MassageBook

At times, even the best massage therapists and independent massage practice owners can find themselves looking for some assistance with the “problem du jour”. Fortunately, the internet provides several helpful and free resources for massage therapists and bodyworkers. MassageBook has compiled just a few of the many websites we feel...

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Instantly Fix Your Pinterest Marketing with These 8 Easy Tips

  • Mark Volkmann
  • November 12, 2016
  • - Marketing

From regularly emailing clients and prospects, mailing promotional postcards each season, social media and launching informative videos, to developing client loyalty and referral programs, there are countless creative and effective ways to continue to promote your massage therapy practice. While each marketing effort should be purposeful to attract new clients while...

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What Motivates Someone To Book A Massage?

  • Mark Volkmann
  • October 29, 2016
  • - Marketing

Quick… you know your clients better than anyone; think of three reasons why someone would book a massage. Perhaps it is because they are experiencing lower back pain that is made better by massage. Maybe that person is an athlete and suffers many injuries, or maybe he or she just...

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How to Promote Your Practice With Facebook Ads

  • Mark Volkmann
  • October 22, 2016
  • - Marketing

Paid advertising can be a burden for small businesses, especially massage therapists. More than likely, your budget doesn’t allow for big spending on major ad campaigns. This is where Facebook can help; it’s a great way to test out the advertising waters without breaking the bank. Running a Facebook ad...

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MassageBook Adds Over a Dozen New Email Marketing Templates

  • Mark Volkmann
  • October 17, 2016
  • - Press - Practice Management

MassageBook, the leading massage practice management and scheduling software solution for professional massage therapists and bodyworkers, adds over a dozen new email marketing templates for massage therapists to use in their email marketing campaigns. “Massage Therapists are busy. Time is money, and often it doesn’t make sense for therapists to...

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What Have You Learned From Your Best Clients?

  • Mark Volkmann
  • October 15, 2016
  • - Marketing

Every day there are new opportunities to increase your marketing reach. You can run numerous campaigns, such as blogging, click ads, real commercial campaigns and events. As a massage therapist, you can also give out entry-level discounts and business cards, as you are providing a tangible health resource that your customers...

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One of the Quickest Ways to Make More Money as a Massage Therapist

  • Mark Volkmann
  • September 29, 2016
  • - Marketing

We all know that the overarching goal behind massage therapy is to make clients feel more relaxed and free of unneeded tension. That goal is even the primary one for most massage therapists. The catch, though, is that massage therapy is a business that doesn’t flout the tenets of commerce. Massage...

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MassageBook | Receive more tip income with new Android mobile app

  • Mark Volkmann
  • September 28, 2016
  • - MassageBook - massage therapists - Practice Management

Two weeks. More valuable improvements released. It’s become a habit. I’ve been reading some books on human behavior lately. It’s undeniable that we humans are creatures of habit. We have our morning routines, our evening routines, our work routines, our play routines. Even interpersonal routines. In addition to getting me...

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Mobile Massage Practices: Considerations When Starting Out

  • Mark Volkmann
  • September 20, 2016
  • - MassageBook - Marketing - massage therapists - Practice Management

I just fielded a question today from someone who’s considering starting their own mobile massage practice. It was a good question, and as I was answering it, it occurred to me that it’s probably something a lot of you are asking yourselves. Is it a good idea to start an...

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