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7 Inexpensive Ways to Promote Your Practice

While it’s undeniable that word-of-mouth advertising from your established, loyal clients will fundamentally forever be the best, easiest, and low cost way to promote your practice, there are some additional, affordable, and effective ways (beyond being the very best massage therapist in town) to further boost your business. 24/7 Accessibility...

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How To Tell If You Are Winning

Ignoring your calling in life is like being stuck in quicksand. Not only do you fail to move forward but you also find yourself sinking. You miss out on so many opportunities as well as the rewards that come with them. It affects everything from your happiness to your health...

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How To Setup Google+ For Your Practice

Google+ is increasingly becoming a must-have feature for businesses of all walks of life looking to expand. As a social networking tool and way to expand your outreach to clients, Google+ has been the premiere social media platform for businesses for the last three years. In addition to getting active...

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Are You Doing This With Your Social Media?

Social media is a convenient way to expand your massage practice in a way that’s both inexpensive and value-offering to clients. Getting the word out about your practice’s credentials and services can really be streamlined through the networking and online marketing that social media makes possible. The Value of Social...

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How To Create A Brand And Messaging People Care About

If you’re thinking about expanding your massage practice you might want to consider branding from the bottom-up, then look for ways to hone a brand identity that gets results. Today’s clients are barraged with commercials, signs, and salespeople pulling them in a million different directions in an attempt to win...

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6 Often Forgotten About Ways To Grow Your Practice

Growing your practice as a massage therapist starts with solidifying your core values and establishing a clear purpose for the ways in which you want your practice to expand. Think about it – wouldn’t a trip or meeting with a clear rationale, time and place have a better chance of...

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How to Partner with a Chiropractor

Massage therapists and chiropractors often unnecessarily compete with one another, when in fact, the opposite should be true. When combined, the two fields complement each other well and allow patients to experience a more comprehensive care program. In addition to the patient’s well-being, a partnership with a chiropractic office can...

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Why Your Practice Needs Core Values

It can be hard to imagine a business being successful in the long term without having core values. This is especially true with massage therapy. Why? Because massage therapists help others and deliver a service that improves the quality of life for their clients. So what are core values as...

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How to Set Up a Facebook Business Page for Your Massage Therapy Practice

Updated June 23, 2020 You have probably heard this a time or two, but Facebook is the biggest social media site in the world. To Gen X, Millennials and Baby Boomers, Facebook (and Instagram—which is a part of the Facebook company) is nearly just an extension of an appendage. The...

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Are You Doing This To Get Found In Your Market?

You may not be familiar with what a “business citation” is, but I bet you inadvertently know the major citation sources. Surely you’ve heard of websites such as Yelp, Yahoo! Local and Yellow Pages right? Well, those are three of the many citations directories. A business citation listing is essentially...

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