MassageBook Blog

Find out what's been going on with MassageBook

How to Make Your Marketing Copy Better

  • Mark Volkmann
  • November 19, 2014
  • - Marketing

Words are powerful tools. You can use them to attract potential customers. They can arouse consumer interest in your massage therapy service. They can convert potential customers into paying clients. Copywriting uses words to persuade people to buy a product or service, or to influence their beliefs in some way....

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Do This Now to Increase Bookings by Years End

  • Mark Volkmann
  • November 17, 2014
  • - Marketing

One of the fastest and most effective ways to increase your bookings and fill up your schedule is by selling and/or distributing gift certificates.  You can offer them at different dollar amounts, use them for a “Buy 1 Massage, Get 1 Free” promotion, and/or bestow them to your most loyal...

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Instantly Fix Your Pinterest Marketing with These 8 Easy Tips

  • Mark Volkmann
  • November 12, 2014
  • - Marketing

From regularly emailing clients and prospects, mailing promotional postcards each season, social media and launching informative videos, to developing client loyalty and referral programs, there’s countless creative and effective ways to continue to promote your massage therapy practice. While each marketing effort should be purposeful to attract new clients while still...

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[INFOGRAPHIC] Do You Offer Gift Certificates?

  • Mark Volkmann
  • November 05, 2014
  • - Marketing

Looking to boost sales this holiday season? Of course you are! Gift cards are a powerful way to increase sales and provide flexible gifting options for your clients. To really maximize your earning potential from gift cards, you really need to start promoting them now! More gift cards are sold...

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13 Ways To Improve Your Social Media For More Bookings

  • Mark Volkmann
  • November 03, 2014
  • - Marketing

Having a credible social media presence is vital for every business looking to standout in their field, and this absolutely stands true for massage therapists. Social media advertising is a proven and inexpensive way to increase business traffic. This article includes 13 ways for established and growing massage therapists to improve...

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Webinar – How To Promote Your Profile For More Bookings

  • Mark Volkmann
  • October 31, 2014
  • - Webinars

Join us Wednesday, November 12th at 1:00 pm EST to learn how to promote your MassageBook profile for more bookings. In this webinar you will learn how to: Optimize your settings for more bookings Drive targeted traffic to your profile Create a successful online marketing strategy Hosted by: <img src="http://massagebook.com/home/img/img-email/michelle-c.jpg"...

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Your HORRORscope

  • Mark Volkmann
  • October 29, 2014
  • - Fun

A little Halloween fun! Photography via Trey Ratcliff

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What Motivates Someone To Book A Massage?

  • Mark Volkmann
  • October 29, 2014
  • - Marketing

Quick… you know your clients better than anyone; think of three reasons why someone would book a massage. Perhaps it is because they are experiencing lower back pain that is made better by massage. Maybe that person is an athlete and suffers many injuries, or maybe he or she just...

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Massage Therapist Career Statistics

  • Mark Volkmann
  • October 27, 2014
  • - massage therapists

Interesting infographics on Massage Therapist careers from a high level. A couple things that jump out at me are the percentages of self-employed and percent that practices full time. These stats show how much opportunity there is for massage therapists. Self-employed, full-time therapists have a lot of opportunity for growth....

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How to Promote Your Practice With Facebook Ads

  • Mark Volkmann
  • October 22, 2014
  • - Marketing

Paid advertising can be a burden for small businesses, especially massage therapists. More than likely, your budget doesn’t allow for big spending on major ad campaigns. This is where Facebook can help; it’s a great way to test out the advertising waters without breaking the bank. Running a Facebook ad...

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