I AM MFR Myofascial Release Therapy & Therapeutic Massage

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Don't Let Pain Define Who You Are

About Us

JoAnn Abbott is the owner/therapist of I AM MFR-- Myofascial Release and Therapeutic Massage for Women. Her passion for health through nutrition, fitness and body awareness while staying true to her holistic ideals led her to a career as a massage therapist. As a graduate of Cayce/Reilly School of Massotherapy, JoAnn strengthened her belief that the body, mind and spirit are interwoven and cannot be treated seperately. She continues her education studying The John F. Barnes’ Myofascial Release Approach® under John F Barnes. Thus, strengthening her desire to help clients heal themselves by teaching them to feel and trust what their body is saying. Her interest in the intricacies and physiological changes of the female body and the way our thoughts and emotions shape our movement led...

I AM MFR Myofascial Release Therapy & Therapeutic Massage

4646 Princess Anne Rd, #103

Virginia Beach , VA 23462 map it

(757) 375-8405

Hours of Operation

M Closed

T By Appointment Only

W By Appointment Only

Th By Appointment Only

F By Appointment Only

Sa Closed

S Closed

I AM MFR Myofascial Release Therapy & Therapeutic Massage

4646 Princess Anne Rd, #103

Virginia Beach , VA 23462 map it

(757) 375-8405

Hours of Operation

M Closed

T By Appointment Only

W By Appointment Only

Th By Appointment Only

F By Appointment Only

Sa Closed

S Closed

Client Testimonials

Here's what our clients are saying

It was what I expected and more. Office is totally fine and professional and the treatment was individualized to my particular needs and was handled in the manner that was complete and, at the same time, instructive. JoAnn is the 'real deal' and you can expect overall body healing and confidence that you are doing for yourself what is right and healthy enabling fuller enjoyment of all life's activities.

Awesome and terrific therapist!!!
JoAnn listens to you to hear your concerns and directly addresses those. She takes the time to explain techniques so you understand the processes involved. I am in daily discomfort with my back situation. After session this week, I have had two days with zero discomfort! I am thankful to have found I Am!

My lifestyle requires a lot from my body. Energy and activities are needed everyday. I've been working with JoAnn for four years now and some issues I thought I would have to live with are now gone and we just keep grinding away at other injuries or restrictions on a regular basis. I travel the world and I can tell you without hesitation, you will get results by seeing and working with her. Rich
JoAnn is intuitive and caring. Her approach is gentle, yet very effective. Under her care, I feel so empowered and supported in my healing journey. She is helping me to feel good in my body again!

JoAnn makes you feel welcome and is very attentive to you and what your body needs. She is extremely knowledgeable about the human body and what it needs. I will be back to see her soon and will be sending friends and family to her add well!
My only dislike is that I didn't know about JoAnn sooner!

I was please w/the premises, and the entire experience was amazing
Very pleased with initial visit...

Everything was great, very relaxing and really helping with my pain management.

Read all reviews

Bodywork Services
Special Offers

Myofascial Release Therapy Initial Treatment

Myofascial Release Therapy - Initial Treatment. Using the John F Barnes method this includes postural assessment to check the alignment of your body as well as hands on treatment that uses gentle sustained pressure to release restrictions that cause pain and tension within the body. It is recommended that you wear shorts and sports bra or two piece bathing suit as all treatment is done on skin and may involve some movement.

$100

90min

Select

Myofascial Release Therapy 60 Minute Follow-up

60 minute session after the first visit and initial assessment and treatment

$85

60min

Select

Special Available

Myofascial Release Therapy 90 Minute Follow-up

90 minutes session available after thefirst visit and initial assessment and treatment.

$115

90min

Select

Special Available

Therapeutic Massage

A full body massage that is designed for the individual client. Using a combination of techniques to get the best therapeutic results during your session..

$70

60min

$95

90min

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Neck and Shoulder Therapy

40 minute massage to release the muscles and fascial tissue of the neck, shoulder and head to help you feel more open and fluid.

$50

40min

Select

August Special-Try Cupping

Special 90 minute Therapeutic massage to include a minimum of 30 minutes of cupping therapy to allow those new to cupping to experience the bodywork without committing to a full 60 minutes. New to cupping or love it, this is a great way to get some extra bodywork without the extra cost.

$70

60min

Select

Booking a service you previously paid for?

Myofascial Release Therapy (3) 90 Min Sessions(Does not include initial session)

3 - 90 minute Myofascial Release Therapy follow-up sessions

$300

90min.

Select

Myofascial Release Therapy (3) 60 Min Sessions(does not include initial session)

3- 60 minute Myofascial Release Follow-up sessions. Must complete the initial session first.

$210

60min.

Select

JoAnn A.

License: VA #0019013894

19 Verified Reviews

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JoAnn Abbott is the owner/therapist of I AM Therapeutic and Rehabilitative massage. Her passion for health through nutrition, fitness and body awareness while staying true to her holistic ideals led her to a career as a massage therapist. As a graduate of Cayce/Reilly School of Massotherapy JoAnn strengthened her belief that the body, mind and spirit are interwoven and cannot be separated.
As a mother of four children, physically active, and a professional businesswoman JoAnn understands that women have unique stresses. Prenatal changes, birth, breastfeeding, and the hormonal and physical changes that shape our lives, as well as sports injuries and the everyday activities, postures or accidents all take their toll on women.

Bodywork Services

Myofascial Release Therapy Initial Treatment

$100

90min

Select

Myofascial Release Therapy 60 Minute Follow-up

$85

60min

Select

Special Available

Myofascial Release Therapy 90 Minute Follow-up

$115

90min

Select

Special Available

Therapeutic Massage

$70

60min

$95

90min

Select

Neck and Shoulder Therapy

$50

40min

Select

August Special-Try Cupping

$70

60min

Select

Special Offers

Myofascial Release Therapy (3) 90 Min Sessions(Does not include initial session)

$300

90min.

Select

Myofascial Release Therapy (3) 60 Min Sessions(does not include initial session)

$210

60min.

Select

by Cathy on Mar 05

It was what I expected and more. Office is totally fine and professional and the treatment was individualized to my particular needs and was handled in the manner that was complete and, at the same time, instructive. JoAnn is the 'real deal' and you can expect overall body healing and confidence that you are doing for yourself what is right and healthy enabling fuller enjoyment of all life's activities.

by Pat on Jan 21

Awesome and terrific therapist!!!

by Anonymous on Jan 21

JoAnn listens to you to hear your concerns and directly addresses those. She takes the time to explain techniques so you understand the processes involved. I am in daily discomfort with my back situation. After session this week, I have had two days with zero discomfort! I am thankful to have found I Am!

by Richard on Nov 30

My lifestyle requires a lot from my body. Energy and activities are needed everyday. I've been working with JoAnn for four years now and some issues I thought I would have to live with are now gone and we just keep grinding away at other injuries or restrictions on a regular basis. I travel the world and I can tell you without hesitation, you will get results by seeing and working with her. Rich

by Jewel on Aug 23

JoAnn is intuitive and caring. Her approach is gentle, yet very effective. Under her care, I feel so empowered and supported in my healing journey. She is helping me to feel good in my body again!

by Tracy on Jul 22

JoAnn makes you feel welcome and is very attentive to you and what your body needs. She is extremely knowledgeable about the human body and what it needs. I will be back to see her soon and will be sending friends and family to her add well!

by Kristy on Feb 06

I like all the information that was provided overall to help me better understand my body.

by Marilyn on Jan 31

JoAnn is very professional. I felt comfortable and relaxed the whole time I was on the table and under her skilled therapy. Looking forward to my next session.

by Anonymous on Nov 17

JoAnn was great...very thorough and patient with all my questions...very professional...I will be back!

by Jessica on Nov 17

JoAnn is a great prenatal massage provider. Wouldn't see anyone else.

MassageBook
Yelp

Average Rating:

5 (Based on 19 Reviews)

96 %

Ambiance

100 %

Professionalism

5 Star

100%

4 Star

3 Star

2 Star

1 Star

by Cathy on Mar 2019

Verified

by Pat on Jan 2019

Verified

Awesome and terrific therapist!!!

by Anonymous on Jan 2019

Verified

by Richard on Nov 2018

Verified

by Jewel on Aug 2018

Verified

JoAnn is intuitive and caring. Her approach is gentle, yet very effective. Under her care, I feel so empowered and supported in my healing journey. She is helping me to feel good in my body again!

by Tracy on Jul 2018

Verified

by Kristy on Feb 2018

Verified

My only dislike is that I didn't know about JoAnn sooner!

by Marilyn on Jan 2018

Verified

I was please w/the premises, and the entire experience was amazing

by Anonymous on Nov 2017

Verified

Very pleased with initial visit...

by Jessica on Nov 2017

Verified

Everything was great, very relaxing and really helping with my pain management.

by Richard on Oct 2017

Verified

Life changing!

by Anonymous on Oct 2017

Verified

Loved the open communication, didn't feel ashamed or worried about confining in someone

by Carrollyn on Apr 2017

Verified

It truly WAS an amazing experience. Several little nagging items of discord in my body are gone, but what was more important, after spending the rest of my afternoon dealing with clients and their concerns and cooking dinner for 5, I went to bed at my usual time and slept for a solid block of more than 6 hours of continuous "restful sleep," according to my Misfit. Add a couple of additional hours of mixed restful and light sleep and the calm I felt at the end of the session remains.

by Megan on Mar 2017

Verified

awesome !

by Janet on Feb 2017

Verified

very comfortable environment

by Denise on Jul 2016

Verified

The entire experience was great! I look forward to my next visit!

by Anonymous on Jul 2016

Verified

JoAnn is very knowledgeable and thorough.

by Richard on Jul 2016

Verified

I'm coming back for the analysis. The first appt. was just a glimps at what Joann can fix for me.

by Grace on Apr 2016

Verified

The neck and upper back work really helped the stiff neck. I also learned and understood JoAnn's knowledge of the connective tissues. Informative.

I AM MFR Myofascial Release Therapy & Therapeutic Massage

4646 Princess Anne Rd, #103

Virginia Beach , VA 23462 map it

Phone: (757) 375-8405

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I AM MFR Myofascial Release Therapy & Therapeutic Massage
4646 Princess Anne Rd, #103
Virginia Beach , VA 23462
(757) 375-8405
http://IAMMFR.com
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