About Us

Graduate of the Massage Therapy Program at Fortis College Spetember 2016

Nursing Board of VA Licensed Massage Therapist
License # 0019014988

CPR Certified

ABMP Insured 

Knowledge in massage therapy techniques (deep tissue, sports, hot stone, cryotherapy, reflexology of feet, aromatherapy, chair massage, trigger point, myofascial release, and lymphatic drainage, Swedish). NOW OFFERING Therapeutic Cupping.


I am located in Willow Lawn area, in Richmond,VA. Serving all of Metro Richmond and surrounding areas. 

The Privacy of your visit, ease to get to and start relaxing without all the hassle and pressure corporate business push on you.  

Ask about Massage Packages! Book more often with packages and SAVE. My knowledge and technique is enough to sell you my service and have you come back as a repeat...
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AFA Massage, LLC - A Fresh Approach Massage

4906 Fitzhugh Ave. Suite 100

Suite 100

Richmond , VA 23230 map it

(804) 814-8493

Hours of Operation

M By Appointment Only
T By Appointment Only
W By Appointment Only
Th By Appointment Only
F By Appointment Only
Sa By Appointment Only
S By Appointment Only

Client Testimonials

Here's what our clients are saying


  • Doug has a welcoming personality. Skilled, professional and tuned into your needs.

    Will definitely be back soon.

  • The entire experience was not only relaxing but I felt immediate relief from muscle aches, back and shoulder pain. I definitely will be returning for another session.

    Catered the session to fit the exact problems I was experiencing.

  • My first time ever coming to see Doug C and I will for sure be better. I had a 90 minute Swedish light to medium pressure Full body.

    Amazing massage. One of the best I have ever had and I have had a lot of massages.

  • Massage was great, will be back!

    Loved the deep tissue massage, and relaxing atmosphere.

  • Definitely the best massage I have ever had

    Wonderful atmosphere. I had a specific, chronic issue with my back, and Doug zeroed in on it and handled it perfectly. I was in pain before my appointment, but was much recovered and much more comfortable following my appointment. Very relieved.

Swedish

$75
60min
$110
90min
$150
120min

Deep Tissue

$100
60min
$130
90min
$200
120min

Sports Massage

$100
60min
$130
90min
Select

Pregnancy

$85
60min
Select

Chair

$20
20min
Select
Booking a service you previously paid for? Log in to your account.

Swedish Massage 5 Pack - 60 Mins

5 60 mins. sessions
$300
60min.
Select

Swedish Massage 5 Pack - 90 Mins

5- 90 mins. sessions
$440
90min.
Select

Swedish Massage 5 Pack - 120 Mins

Swedish Massage 5 Pack - 120 Mins
$600
120min.
Select

Deep Tissue Massage 5 Pack - 90 Mins

Deep Tissue Massage 5 Pack - 90 Mins
$520
90min.
Select

Deep Tissue Massage 5 Pack - 60 Mins

Deep Tissue Massage 5 Pack - 60 Mins
$400
60min.
Select

Deep Tissue Massage 5 Pack - 120 Mins

Deep Tissue Massage 5 Pack - 120 Mins
$800
120min.
Select
Can't find your address?

Swedish

$110
60min
$140
90min
$170
120min
Select

Deep Tissue

$130
60min
$160
90min
$220
120min
Select

Doug C.

License: VA #0019014988

41 Verified Reviews

Swedish

$75
60min
$110
90min
$150
120min

Deep Tissue

$100
60min
$130
90min
$200
120min

Sports Massage

$100
60min
$130
90min
Select

Pregnancy

$85
60min
Select

Chair

$20
20min
Select

Special Offers

Swedish Massage 5 Pack - 60 Mins

$300
60min.
Select

Swedish Massage 5 Pack - 90 Mins

$440
90min.
Select

Swedish Massage 5 Pack - 120 Mins

$600
120min.
Select

Deep Tissue Massage 5 Pack - 90 Mins

$520
90min.
Select

Deep Tissue Massage 5 Pack - 60 Mins

$400
60min.
Select

Deep Tissue Massage 5 Pack - 120 Mins

$800
120min.
Select
Can't find your address?

Swedish

$110
60min
$140
90min
$170
120min
Select

Deep Tissue

$130
60min
$160
90min
$220
120min
Select
by Mark on Jul 14
Doug has a welcoming personality. Skilled, professional and tuned into your needs.
by Anonymous on Jul 01
Will definitely be back soon.
by Jay on Jun 27
The entire experience was not only relaxing but I felt immediate relief from muscle aches, back and shoulder pain. I definitely will be returning for another session.
by Anthony on Jun 21
Catered the session to fit the exact problems I was experiencing.
by Randy on Jun 12
My first time ever coming to see Doug C and I will for sure be better. I had a 90 minute Swedish light to medium pressure Full body.
by Anonymous on May 27
Amazing massage. One of the best I have ever had and I have had a lot of massages.
by Damon on May 23
Massage was great, will be back!
by Bryan on May 19
Loved the deep tissue massage, and relaxing atmosphere.
by Michael on May 14
Definitely the best massage I have ever had
by Anonymous on Apr 20
Wonderful atmosphere. I had a specific, chronic issue with my back, and Doug zeroed in on it and handled it perfectly. I was in pain before my appointment, but was much recovered and much more comfortable following my appointment. Very relieved.

Average Rating:

4.98 (Based on 41 Reviews)

98 %

Ambiance
100 %

Professionalism
by Mark on Jul 2019
Verified
Service Received: Deep Tissue with Doug C.
Doug has a welcoming personality. Skilled, professional and tuned into your needs.
by Anonymous on Jul 2019
Verified
Service Received: Swedish with Doug C.
Will definitely be back soon.
by Jay on Jun 2019
Verified
Service Received: Deep Tissue with Doug C.
The entire experience was not only relaxing but I felt immediate relief from muscle aches, back and shoulder pain. I definitely will be returning for another session.
by Anthony on Jun 2019
Verified
Service Received: Deep Tissue with Doug C.
Catered the session to fit the exact problems I was experiencing.
by Randy on Jun 2019
Verified
Service Received: Swedish with Doug C.
My first time ever coming to see Doug C and I will for sure be better. I had a 90 minute Swedish light to medium pressure Full body.
by Anonymous on May 2019
Verified
Service Received: Swedish with Doug C.
Amazing massage. One of the best I have ever had and I have had a lot of massages.
by Damon on May 2019
Verified
Service Received: Chair with Doug C.
Massage was great, will be back!
by Bryan on May 2019
Verified
Service Received: Swedish with Doug C.
Loved the deep tissue massage, and relaxing atmosphere.
by Michael on May 2019
Verified
Service Received: Deep Tissue with Doug C.
Definitely the best massage I have ever had
by Anonymous on Apr 2019
Verified
Service Received: Deep Tissue with Doug C.
Wonderful atmosphere. I had a specific, chronic issue with my back, and Doug zeroed in on it and handled it perfectly. I was in pain before my appointment, but was much recovered and much more comfortable following my appointment. Very relieved.
by Anonymous on Apr 2019
Verified
Service Received: Swedish with Doug C.
Very professional, very relaxing, strong hands. Excellent experience. I will be back.
by Anonymous on Mar 2019
Verified
Service Received: Deep Tissue with Doug C.
Thanks Doug! I will definitely be back!
by Anonymous on Mar 2019
Verified
Service Received: Deep Tissue with Doug C.
The best!!!
by Wolf on Mar 2019
Verified
Service Received: Swedish with Doug C.
Wonderful and relaxing massage
by Steve on Mar 2019
Verified
Service Received: Swedish with Doug C.
Incredible experience. I would enthusiastically recommend him to anyone!
by Anonymous on Mar 2019
Verified
Service Received: Deep Tissue with Doug C.
Doug is very genuine and down-to-earth makes you feel very comfortable
by Anonymous on Feb 2019
Verified
Service Received: Deep Tissue with Doug C.
Great massage experience. Would recommend to Others.
by Johann on Feb 2019
Verified
Service Received: Deep Tissue with Doug C.
Doug is amazing. Very skilled. The best massage I’ve had in RVA
by Andrew on Feb 2019
Verified
Service Received: Deep Tissue with Doug C.
Doug obviously knows what he is doing and is skillful in his work. The ambiance is very relaxed. This was exactly what I needed. Thank you.
by Anonymous on Feb 2019
Verified
Service Received: Deep Tissue with Doug C.
Doug was able to focus on the problem areas with my back. He was able to apply enough pressure to make sure that the tension was relaxed. Doug was very pleasant and easy to work with. I look forward to my next visit.
by Thomas on Jan 2019
Verified
Service Received: Deep Tissue with Doug C.
Always so accommodating of my specific needs and skillful in relieving pain and tightness.
by Wayne on Jan 2019
Verified
Service Received: Deep Tissue with Doug C.
Had a headache that lasted for 4 days. Day 5... it’s gone ! Amazing massage.
by Anonymous on Dec 2018
Verified
Service Received: Swedish with Doug C.
Great ....will be back
by Tim on Dec 2018
Verified
Service Received: Swedish with Doug C.
Doug is superb. The best professional massage I have ever had. Highly recommend.
by Greg on Dec 2018
Verified
Service Received: Deep Tissue with Doug C.
Doug made a life long customer out of me. Couldn’t be happier with his approach.
by Clay on Dec 2018
Verified
Service Received: Swedish with Doug C.
I enjoyed everything about it thanks to Doug Carter.
by Anonymous on Dec 2018
Verified
Service Received: Deep Tissue with Doug C.
Doug gave a great massage and recognized the need to incorporate a good amount of stretching in the session.
by John on Dec 2018
Verified
Service Received: Deep Tissue with Doug C.
Doug's abilities as a LMT are beyond compare. A combination of providing a nice soothing environment, being fully knowledgeable of his trade, his ability to carefully listen to your physical issues and expectations, then applying his gifted hands. He possesses the want and willingness to explain what is most probably causing the pain or discomfort and what other areas can be contributing to it and then proceeds to work his magic. He truly has a gift. His personality and openness gives you a mental comfort that he truly cares about helping people. I was not someone who gave massage much worth prior to my first time. Afterwards, I was amazed how the touch, manipulation of muscles, etc is an obvious necessity to be healthier and happier in your daily life. Do yourself and, more importantly, your body a favor and book a massage with this guy as soon as you can. Prices are very reasonable. You do not get a cookie-cutter type of massage. Each massage is based on YOUR massage needs and Doug caters to that. It is what sets him apart from others. My friends and family members that have had massage sessions with him and each comes away saying "best massage I have ever had" and "he knows his stuff".
by John on Dec 2018
Verified
Service Received: Deep Tissue with Doug C.
Doug's abilities as a LMT are beyond compare. A combination of providing a nice soothing environment, being fully knowledgeable of his trade, his ability to carefully listen to your physical issues and expectations, then applying his gifted hands. He possesses the want and willingness to explain what is most probably causing the pain or discomfort and what other areas can be contributing to it and then proceeds to work his magic. He truly has a gift. His personality and openness gives you a mental comfort that he truly cares about helping people. I was not someone who gave massage much worth prior to my first time. Afterwards, I was amazed how the touch, manipulation of muscles, etc is an obvious necessity to be healthier and happier in your daily life. Do yourself and, more importantly, your body a favor and book a massage with this guy as soon as you can. Prices are very reasonable. You do not get a cookie-cutter type of massage. Each massage is based on YOUR massage needs and Doug caters to that. It is what sets him apart from others. My friends and family members that have had massage sessions with him and each comes away saying "best massage I have ever had" and "he knows his stuff".
by Alon on Dec 2018
Verified
Service Received: Swedish with Doug C.
Doug is very personable easy to have conversation with.
by Anonymous on Nov 2018
Verified
Service Received: Deep Tissue with Doug C.
I have been getting massages for years. Doug is the best. I was in crisis with a slipped disk and true sciatica. He was part of my team of health care professionals and I still see him weekly on a regular basis. I would recommend him highly. JTV
by Justin on Nov 2018
Verified
Service Received: Deep Tissue with Doug C.
Doug gave an outstanding deep tissue massage. He worked out several knots and muscle tightness with the perfect combinations of pressure and movement. His use of hot stones and warm towels added to the experience.
by Anonymous on Nov 2018
Verified
Service Received: Deep Tissue with Doug C.
Doug C. is one of the best massage therapists I've ever had (and I've seen many). He is very professional and you can tell he is passionate about helping people. He's very kind and receptive to what you need. The warm towel for your feet, and for your face, are the icing on top at the end of the massage.
by Mark on Nov 2018
Verified
Service Received: Swedish with Doug C.
I loved every bit of it! My body feels amazing! I'll be back in a month.
by Scott on Nov 2018
Verified
Service Received: Deep Tissue with Doug C.
Doug is a very accommodating and skilled therapist. He even worked me in on Thanksgiving morning for a much needed session. Doug has a distinct way of finding areas of trouble that you weren’t aware of and certainly takes care of them with a magical touch! I would recommend his services to anyone in need of great body work. I am happy to drive the hour it takes to experience the thorough and thoughtful care from Doug’s massage.
by Greg on Oct 2018
Verified
Service Received: Deep Tissue with Doug C.
I've been going to Doug for a while now. He always does a great job. Treat yourself to 1 1/2hour of deep tissue.
by Christopher on Sep 2018
Verified
Service Received: Swedish with Doug C.
It was one of the best massages I’ve received. Dog was professional and paid special attention to the areas discussed beforehand.
by Rodney on Jun 2018
Verified
Service Received: Swedish with Doug C.
Doug is by far one of the best massage therapists Richmond has to offer. He is professional, courteous, and very knowledgeable. Each session he inquires on my areas of concern and tailors the massage to fit and each time I feel amazing. His studio is very comfortable and relaxing, and I cannot wait until my next session!

Business response:

Thanks Robney!! Always a Pleasure working with you

by Rodney on Jun 2018
Verified
Service Received: Swedish with Doug C.
Doug is by far one of the best massage therapists Richmond has to offer. He is professional, courteous, and very knowledgeable. Each session he inquires on my areas of concern and tailors the massage to fit and each time I feel amazing. His studio is very comfortable and relaxing, and I cannot wait until my next session!
by Anonymous on Oct 2017
Verified
Service Received: Deep Tissue with Doug C.
Very nice atmosphere. Amazing skills.

Business response:

Thank you!! Hope to See You Again Soon

by Aaron on Sep 2017
Verified
Service Received: Deep Tissue with Doug C.
I would recommend Douglas, to anyone that needs or wants a great massage.

AFA Massage, LLC - A Fresh Approach Massage

4906 Fitzhugh Ave. Suite 100

Suite 100

Richmond , VA 23230 map it

Phone: (804) 814-8493

  • AFA Massage, LLC - A Fresh Approach Massage

  • 4906 Fitzhugh Ave. Suite 100
  • Suite 100
  • Richmond , VA 23230
  • (804) 814-8493
  • http://www.afamassage.com
  • Find us on: