About Us

Amherst Healing Arts offers a wide range of hands on healing arts for nearly every need. Founder and licensed massage therapist, Elya Rowa and Certified Rolfer and sports massage bodyworker, Joe Laur, offer over 40 years of combined experience in a wide range of experience.  Members of the Associated Bodywork& Massage Professionals (abmp.com), together, they put the HEART in Amherst Healing Arts and are committed to providing the most therapeutic bodywork sessions possible. Elya and Joe are here to serve you.*

As of October 1, 2017, we are pleased to welcome Haiying Ju to our practice. In August and September, Haiying will be offering student practice massage sessions. This will allow her a chance to meet you, and an opportunity to practice and experience on-the-job training so esse...

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Amherst Healing Arts

409 Main St.

Suite 211, upstairs

Amherst , MA 01002 map it

(413) 230-0215

License: #MA# 13480-MT

Hours of Operation

M 09:00 AM - 07:00 PM
T 10:00 AM - 05:00 PM
W 09:00 AM - 05:00 PM
Th 09:00 AM - 07:00 PM
F 10:00 AM - 07:00 PM
Sa 10:00 AM - 05:00 PM
S 10:00 AM - 05:00 PM

Client Testimonials

Here's what our clients are saying


  • Ease of making appoints on line is a treat.

    Easy scheduling with a lovely, relaxing setting

  • Elya's office is beautiful and soothing. Her professionalism is beyond compare. Every aspect of her practice is extraordinary.

    I liked the central location. The room was small but adequate.

  • Excellent listening, so helpful , great pressure best massage ever, will be back

    Joe is a wonderful healer!

  • The room was fine. I was little uncomfortable undressing & dressing in front of the parking lot. I was happy not to hear any of the cars coming and going.

    Elya reads the whole body and works in a way that is deep and responsive.

  • Awesome place!

    Excellent.

Deep Tissue Massage

$85
75min

Sports Therapy Bodywork - Peak Performance at Any Age

$95
75min

Prenatal Massage

$85
75min
Select

Rolfing Structural Integration with Joe Laur

$150
75min

Free Rolfing Consultation with Joe Laur

$0
15min
Select

Student Practice Massage Session with Haiying

$25
75min
Select

Trager-Inspired Massage

$70
75min
Select

Lymphatic Massage

$85
75min
Select

Redeem Gift Certificate 75min

$0
75min
Select

Gratuity

$20
10min
Select
Booking a service you previously paid for? Log in to your account.

Deep Tissue - 3 Sessions

$210
75min.
Select

Rolfing Structural Integration 10 Series with Joe Laur

$1350
75min.
Select

Rolfing Structural Integration Advanced Series with Joe Laur

$675
75min.
Select

Sports Therapy Bodywork - Peak Performance at Any Age - 3 Sessions

$255
75min.
Select

Elya R.

License: MA #13480-MT

42 Verified Reviews

Deep Tissue Massage

$85
75min

Prenatal Massage

$85
75min
Select

Trager-Inspired Massage

$70
75min
Select

Lymphatic Massage

$85
75min
Select

Redeem Gift Certificate 75min

$0
75min
Select

Gratuity

$20
10min
Select

Special Offers

Deep Tissue - 3 Sessions

$210
75min.
Select
by Anonymous on Sep 18
Elya is a genius. She always knows exactly where I'm having problems and she solves those problems every time.
by Gina on Aug 16
She is generous, kind and skillful.
by Anonymous on Jul 12
So lucky to have found her!
by Anonymous on Jun 23
Superb treatment as always, far beyond that of any other massage therapist I've ever encountered. Elya's first-rate training, outstanding talent nd exquisitely customized approach put her in a class by herself.
by Anonymous on May 05
Elya is incredible!
by David on Mar 26
Elya continues to be the best. Her comprehensive attention to my issues continues to be outstanding. I recommend her most highly.
by Mila on Mar 06
Elya is amazing. She has the right touch and intuition about both body and soul. You come out relaxed, rejuvenated, and in touch with your body.
by Steve on Feb 06
Elya's consistently one of the best and most experienced massage therapists I've ever used. Her attention to detail, communication skills, and expertise are all incredible.
by Anonymous on Jan 25
Elya is generous and lovely - she combines a variety of different techniques including movement and deep tissue work to make her massage treatments very special.
by Leda on Jan 23
I have recommended her to everyone I know. She could run her business just off recommendation. She is terrific!!

Joe L.

License: MA #

3 Verified Reviews

Sports Therapy Bodywork - Peak Performance at Any Age

$95
75min

Rolfing Structural Integration with Joe Laur

$150
75min

Free Rolfing Consultation with Joe Laur

$0
15min
Select

Special Offers

Rolfing Structural Integration 10 Series with Joe Laur

$1350
75min.
Select

Rolfing Structural Integration Advanced Series with Joe Laur

$675
75min.
Select

Sports Therapy Bodywork - Peak Performance at Any Age - 3 Sessions

$255
75min.
Select
by Cassandra on Aug 22
Joe is a wonderful healer.
by John on May 12
Very happy with the results so far. I look forward to my sessions.
by John on Mar 31
Joe did a great job loosening up the muscles. Looking forward to next visit.

Haiying J.

License: MA #

6 Verified Reviews

Deep Tissue Massage

$85
75min

Student Practice Massage Session with Haiying

$25
75min
Select

Redeem Gift Certificate 75min

$0
75min
Select

Special Offers

Deep Tissue - 3 Sessions

$210
75min.
Select
by Ralph on Sep 20
Very professional with good sense of humor and amazing skill.
by Jacque on Sep 20
Haiying was profoundly intuitive about my body's needs throughout the massage. I loved that she started from the feet after evaluating my issues during our intake. This made all the difference! I felt energized, with increased circulation. With other massage therapists, I often have to guide them on how much pressure to use and areas that need more attention... Haiying knows the meridians that are the true origin of my pain. I am always impressed by the expertise she brings to each session.
by Burleigh on Aug 30
Haiying has powerful hands and excellent intuition regarding where work needs to be done. She seems very compassionate and informed. Her massage was more than a massage. It was a deep healing.
by Susie on Aug 26
Thank you, I felt you were genuinely invested and really in tune and present. Thank you
by jane on Aug 19
Haiying was really lovely and earnest. She genuinely tried to figure out what was causing my pain problem and also her massage skills were very helpful.
by Yvette on Aug 14
Great massage!

Average Rating:

5 (Based on 51 Reviews)

96 %

Ambiance
100 %

Professionalism
by Ralph on Sep 2017
Verified
Service Received: Student Practice Massage Session with Haiying with Haiying J.
Ease of making appoints on line is a treat.
by Jacque on Sep 2017
Verified
Service Received: Student Practice Massage Session with Haiying with Haiying J.
Easy scheduling with a lovely, relaxing setting
by Anonymous on Sep 2017
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
Elya's office is beautiful and soothing. Her professionalism is beyond compare. Every aspect of her practice is extraordinary.
by Burleigh on Aug 2017
Verified
Service Received: Student Practice Massage Session with Haiying with Haiying J.
I liked the central location. The room was small but adequate.
by Susie on Aug 2017
Verified
Service Received: Student Practice Massage Session with Haiying with Haiying J.
Excellent listening, so helpful , great pressure best massage ever, will be back
by Cassandra on Aug 2017
Verified
Service Received: Sports Therapy Bodywork - Peak Performance at Any Age with Joe L.
Joe is a wonderful healer!
by jane on Aug 2017
Verified
Service Received: Student Practice Massage Session with Haiying with Haiying J.
The room was fine. I was little uncomfortable undressing & dressing in front of the parking lot. I was happy not to hear any of the cars coming and going.

Business response:

Thank you, so much for your awesome feedback. We are so thrilled at Amherst Healing Arts to have recently expanded and are in the process of putting the finishing touches on this second massage therapy room. The existing drapery was particularly chosen because it provides privacy while allowing for a gently sunlight room. Nonetheless, as the cooler months are approaching, we have plans for adding soft cotton roman shades, too, for warmth and comfort.

by Gina on Aug 2017
Verified
Service Received: Trager-Inspired Massage with Elya R.
Elya reads the whole body and works in a way that is deep and responsive.
by Yvette on Aug 2017
Verified
Service Received: Student Practice Massage Session with Haiying with Haiying J.
Awesome place!
by Anonymous on Jul 2017
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
Excellent.
by Anonymous on Jun 2017
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
An outstanding experience on all counts.
by John on May 2017
Verified
Service Received: Rolfing Structural Integration with Joe Laur with Joe L.
Very happy with the results so far. I look forward to my sessions.
by Anonymous on May 2017
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
The whole experience is amazing.
by John on Mar 2017
Verified
Service Received: Rolfing Structural Integration with Joe Laur with Joe L.
Joe did a great job loosening the muscles. Looking forward to next visit.
by David on Mar 2017
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
The studio is very relaxing.
by Mila on Mar 2017
Verified
Service Received: Bodywork with Elya R.
Elya is amazing. She has the right touch and intuition about both body and soul. You come out relaxed, rejuvenated, and in touch with your body.
by Steve on Feb 2017
Verified
Service Received: Trager-Inspired Massage with Elya R.
Wonderful and welcoming space.
by Anonymous on Jan 2017
Verified
Service Received: Deep Tissue Massage with Elya R.
A massage with Elya is such a relaxing, invigorating experience - thank you Elya! I feel so refreshed.
by Leda on Jan 2017
Verified
Service Received: Deep Tissue Massage - 5 Sessions with Elya R.
She deeply cares about all of you, mind, body and soul. In addition, She happens to give the best massage in town.
by Anonymous on Jan 2017
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
Elya is the best! Goodbye pain!
by Michael on Dec 2016
Verified
Service Received: Deep Tissue Massage - 5 Sessions with Elya R.
Comfortable, good temperature.
by Grace on Dec 2016
Verified
Service Received: Deep Tissue Massage with Elya R.
Wonderful, calming massage.
by Yvette on Nov 2016
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
Amazing massage!
by Anonymous on Nov 2016
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
I am so grateful to have found a massage therapist who can listen to my body so deeply and who's touch is so thorough.
by Susan on Nov 2016
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
amazing
by Jane on Nov 2016
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
Best ever massages!

Business response:

Thank you, for your review!

by isabel on Oct 2016
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
Very calming environment; beautiful, clean, space. Elya is extremely professional, always asking if her technique is working for the client. She also offers advise re: health issues, if one asks. Her messages have had a positive effect on my well-being.
by Kathleen on Oct 2016
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
I was shaken by that auto accident and I had a bad cold. After the massage, I could breathe better, My body had let go of the stress of the accident and I felt better. The following day when I woke, my cold was resolving itself. I was a bit under the weather from the auto caused trauma as well as my now resolving viral infection. Sunday was a brighter new day. Thank you Elya. Kathy
by Liz on Oct 2016
Verified
Service Received: Deep Tissue Massage with Elya R.
nothing
by Ed on Oct 2016
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
Interesting music, nice fish, great water
by Susan on Sep 2016
Verified
Service Received: Deep Tissue Massage with Elya R.
as always a positive experience
by Barbara on Aug 2016
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
Office space is comfortable and quiet.
by Susan on Aug 2016
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
Amazing.
by Anonymous on Aug 2016
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
I have only had work done by Elya and she is very thorough and professional. I would highly recommend her.
by Kevin on Aug 2016
Verified
Service Received: Deep Tissue Massage with Elya R.
Very comfortable setting.
by Anonymous on May 2016
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
Elya made me feel better than I've felt in years. This massage was the best I've ever had.
by Ann on May 2016
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
Excellent service
by Anonymous on May 2016
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
excellent
by felicity on Mar 2016
Verified
Service Received: Deep Tissue Massage with Elya R.
Fancy facade unnecessary! The space is set up to facilitate relaxation and healing, and it works - really well. A hidden gem.
by Anonymous on Mar 2016
Verified
Service Received: Trager-Inspired Massage with Elya R.
Sweet lavender smell, relaxing sound of the water dripping from the fish tank and the warmth from the bed, the environment is as healing as massage itself.
by Anonymous on Mar 2016
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
Always on time and a peaceful and professional setting
by John on Feb 2016
Verified
Service Received: Redeem Gift Certificate 75min with Elya R.
I really enjoy the whole experience. I have had many massages around the USA. I always leave AMA feeling great and a "lost bit of time" that seemed a lot shorter than the time I was there. I would highly recommend this for anyone, if only to reduce stress or as a gift to yourself. :)
by Mila on Feb 2016
Verified
Service Received: Redeem Gift Certificate 75min with Elya R.
Everything was perfect, thanks a lot for working and understanding my body. I felt like it was a workout (which is perfect for me). It felt like Karen did yoga on my body.
by Anonymous on Feb 2016
Verified
Service Received: Bodywork with Elya R.
This was an outstanding massage treatment. My massage felt uniquely attentive to my body and its vulnerabilities. It conveyed caring, clear and excellently pressured attention - and felt in depth and wonderfully supportive to my muscular uncertainties, discomforts - and my spirit! The ambiance is relaxing and kind and beautiful, and the practitioner highly skilled, incorporating excellent reflexology into the overall treatment. I am really pleased to have been directed to this practice.
by Anonymous on Jan 2016
Verified
Service Received: Redeem Gift Certificate 75min with Elya R.
The perfect place! Warm, comfortable, quiet and relaxing.
by David on Jan 2016
Verified
Service Received: Deep Tissue Massage with Elya R.
Excellent process - I like your web site management.
by Anonymous on Jan 2016
Verified
Service Received: Deep Tissue - 3 Sessions with Elya R.
The space is clean, calming and welcoming.
by John on Jan 2016
Verified
Service Received: with Elya R.
everything…Karen was professional, caring, worked hard and was thorough and knowledgable…her space was very pleasant and comfortable…she has a strong technique yet is careful to be gentle...
by Susan on Jan 2016
Verified
Service Received: with Elya R.
See below. I found the whole experience to be just what I wanted.
by Leda on Jan 2016
Verified
Service Received: with Elya R.
The space is quiet, comfortable and cozy. There is lovely music, fish tank that bubbles soothingly (for fish too I hope) , candles burning, etc. Also, there is a water cooler, Kleenex, and other necessary items within arms reach. There is a clean bathroom adjacent to the massage room. There is ample parking. Karen allows plenty of time for your appointment, and you never feel rushed. She is extremely knowledgeable about massage and the body in general.
by Anonymous on Dec 2015
Verified
Service Received: with Elya R.
I liked everything about the massage. It's a small point but the bathroom is so bare and ugly. It's a land lord issue, but it doesn't match the quality of the service offered.
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Amherst Healing Arts

409 Main St.

Suite 211, upstairs

Amherst , MA 01002 map it

License: #MA# 13480-MT

(413) 230-0215